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Platform Updates Q1 2025

Nicki Pabst
Co-founder & Email wizard

PDF/PNG download

You now have the possibility to download your email as a PDF/PNG, making it easier to share your campaign, without sending HTML or test emails from your ESP.

Translate email

Copy paste got even better

You remember when you could not copying and pasting text from a word document, without also pasting the styling and font - Yes? We fixed that! When you paste anything into a text-field in Better, the text will be cleaned, except links.

Translate email

Clone emails

You can now clone your email in an instant, and view it straight away.

Translate email

Salesforce Marketing Cloud Improvements

Nicki Pabst
Co-founder & Email wizard

We've shipped a series of improvements to our Salesforce Marketing Cloud integration, making it easier to manage your emails across Content Builder.

Folder and category support

When exporting emails to SFMC, you can now choose which Content Builder folder or category to place them in. No more manually reorganizing assets after every export — just pick the right destination and your email lands exactly where it belongs.

Auto-generate plain text

A new integration setting lets you automatically generate a plain-text version of your email from the HTML when exporting to SFMC. This saves you from having to maintain a separate plain-text version manually, while making sure every campaign has a proper text fallback.

You can now set default values on custom link tracking attributes in the rich text editor. If your organization uses the same tracking parameters across most links, this saves time and reduces errors.

Other fixes and improvements:

  • Fixed character encoding issues when exporting emails to SFMC
  • SFMC now creates a new asset when the original can no longer be found, instead of failing silently
  • Improved error handling and logging for SFMC asset operations

Platform Updates November 2024

Nicki Pabst
Co-founder & Email wizard

AI translation

You now have the possibility to translate your emails into any language. We made sure that you have full control of which part of the email that is translated.

Translate email

Book a meeting here, if you want to see this feature in action.

Copy paste cleaner

You can now copy big chunks of text and Better Email will clean the formatting so no surprises will happen. It is now even faster copy pasting from a word document without ever worrying about also copying the formatting.

Copy paste cleaner

Download email as PDF

It is now possible to download your email as a PDF or an image, making it easy to share.

Download PDF

Platform Updates May 2024

Nicki Pabst
Co-founder & Email wizard

Deleted email

A trash can icon will join your folders on the dashboard. Deleted emails will appear in this folder, where you will have the option to restore them.

trashcan

Delete instantly

Directly on the dashboard you are able to delete your email, where as before you had to go to Settings and then choose "Delete".

Instant delete

Email supported emoji selector

The world's first email specific emoji library. If an email client doesn't support the emoji - you will simply not be able to find it.

Emoji picker

Color picker

We are excited to announce that you'll now have the option to use a color picker directly in the settings. This means you won't have to manually name your colors from a drop-down menu anymore. Additionally, we're introducing a color picker in the rich text menu bar. With this feature, you'll be able to color each word individually, providing you with greater flexibility and customization options.

color picker

Duplicate Component & User Roles

Nicki Pabst
Co-founder & Email wizard

Duplicate component

You can now make an exact copy of an edited component. This is the first step towards more personalized components, and we are looking forward to hear your feedback.

Dublicate of component

User roles

As the Admin of your account, you now have a clear overview of what the different user-roles have access to.

Roles and permission

Platform 2.0

Nicki Pabst
Co-founder & Email wizard

Live Collaboration

You will now be able to design and work together with your colleagues, in the same email! Join the battle, when your colleagues are smashing that keyboard, creating beautiful e-mails, and speeding up the process, as it was always was meant to be!

No more saving

Every action you make will save the email your are working in. The autosave feature got your back, and you will never again lose important work!

Calendar function

You can now create your own calendar invitation directly inside a button. That is quite amazing, because normally you will have to get the user to click on the preferred calendar program. With this new function, all calendars are supported, and it is super easy to create.

Calendar function

Smaller Improvements

Nicki Pabst
Co-founder & Email wizard
  • You can now add custom attributes on links in the rich text editor.
  • Customer.io integration now supports "Broadcasts"

... and other small UI/UX improvements

Customer.io Integration

Nicki Pabst
Co-founder & Email wizard

Today we're launching our Customer.io integration and its many ways of sending Email messages.

So if you've been contemplating switching to the platform, but still need that bit design and production boost the Better Email platform provides? Now you can indeed have it both ways.

Link Tracking

Nicki Pabst
Co-founder & Email wizard

We have an early Christmas present for those of you who have a need for creating tracking attributes for your links. Merry Christmas 🎄

Editor Improvements

Nicki Pabst
Co-founder & Email wizard

Today we're bringing a small handful of improvements for the email and template editor.

  • Correctly show "move" cursor when dragging an email block
  • Improved and faster image size detection warnings
  • "Insert Merge Tag" button now available from Template Editor preview as well
  • Show "Components" tab by default when opening Email Editor